Obesity warnings on large clothes

This one is great.

Health “experts” in the United Kingdom are advising a new solution to their nation’s increased incidence of overweight and obesity.

This new solution is one of several included in a new report, “Obesity — Can We Turn The Tide?” which was recently published in the British Medical Journal.

Here’s the new solution these academics are advising:

Include a helpline phone number for weight loss advise in all clothes with a waist of more than 40 inches for men and 35 inches for women. They also recommend this warning label be placed in all women’s clothes with a size of 16 or above.

OK, so lets say you are above these size limits and so you find this warning label attached to all your clothing. Now what?

I guess these academics assume the people would call the phone number and get some weight-loss advice. But, what weight-loss advice are they going to get which has been proven to work? Are they going to recommend starting on one of the popular book-based diets or commercial weight-loss programs that have a 95% failure rate? Or — do they have some other advice in mind?

Is this crazy stuff or what?

Allen Oelschlaeger
Author of Finally, the Straight Scoop About Weight, Nutrition, and Fitness

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